Expo Build product showcase for Focus SB
First time exhibitor, Focus SB’s stylish product showcase at the 25th comprehensive building show in China drew huge interest from visitors in the construction and hospitality industry at this year’s Expo Build.
Expo Build provides a one-stop event incorporating the building industry, ceramics, tiles and sanitary ware China, mosaic and stone China, Hotelex, ExpoLight, China Clean and ExpoShop. This year’s event, held at the Shanghai New International Exhibition Centre 45,000 sq m venue attracted 31,037 visitors from the building and hospitality industries, including industry professionals, traders, agents, designers, hotel owners and developers from 81 countries.
Visitors to the show were ‘wowed’ by Focus SB’s premium wiring accessory products, having never come across similar before. Displayed in glass cases in a roped off area of the company’s stand, it was necessary to organise visitors into an orderly queue to view the creatively, almost regally-presented sockets and switch-plates; such was the level of interest. Products were removed each day and put under lock and key for fear of unauthorised removal. Several offers were made to purchase one gold bespoke plate manufactured specifically for the show, however disappointed would-be purchasers were informed it wasn’t for sale. Needless to say, this only served to fuel sky-high interest!