Savoir Beds installs Focus SB Prism in Shanghai showroom VIP rooms

  Monday, 04 February 2019 15:32
Focus SB Prism clear acrylic plate with polished brass switches to be installed in Savoir Beds VIP showroom displays, Shanghai. Focus SB Prism clear acrylic plate with polished brass switches to be installed in Savoir Beds VIP showroom displays, Shanghai.

Offering the world’s most luxurious sleeping systems, Savoir Beds is to install the Focus SB Prism clear acrylic switch plate into the walls of bespoke interior room sets specifically for VIP customers visiting its prestigious Shanghai showroom.

The preferred electrical accessories brand choice for Savoir Beds in Shanghai, whose legendary beds were first created for The Savoy Hotel in London in 1905, Focus SB’s Prism plate looks set to add discreet, attractive functionality to the renowned British bed brand’s exquisite room set displays showcasing its luxurious tailor made beds to a VIP clientele.

Established in the UK and internationally for 40 years, luxury British brand Focus SB debuted in China in Autumn 2017, heralding an historic achievement for the company as it became the first and only British and European manufacturer in its industry licensed to develop, manufacture and export electrical wiring accessories to China; enabling the Sussex-based precision electrical engineering production facility to supply British-made products into China’s multi-million dollar high-end residential and hospitality construction marketplace.

Enthusiastically received by the design and construction marketplace, Focus SB officially launched its high quality, custom precision finished products at selected influential events including the 26th China (Beijing) International Building Decoration & Materials Expo, Expo Build China 2017 and 2018, showcasing the luxury electrical wiring accessories manufacturer for the very first time to audiences in China’s Beijing and Shanghai design districts and luxury construction industry. This led to the company’s beautifully finished products being specified for the award winning MGM Cotai in Macau, known as the ‘jewellery box’.

Following Focus SB’s successful brand launch at the Grand Hyatt in Shanghai earlier this year, the company opened five showroom locations across China and Hong Kong. Focus SB’s flagship showroom is located in the iconic Jin Mao Tower in Shanghai, which is used exclusively to showcase the luxury British electrical accessories brand and its products. The company boasts an additional two showrooms in Beijing, one in Hangzhou as well as one in Hong Kong.

Duncan Ray, Focus SB’s Supply Chain & NPI manager, comments: “We are delighted to be collaborating on these stunning VIP showrooms in Shanghai, Focus SB is a natural fit with iconic historic British manufacturers such as Savoir Beds.”

Prism is available across Focus SB’s extensive China, UK and international collection of high quality electrical wiring accessories. For further information about the company’s China premium electrical wiring accessories collection please visit Focus SB. Please visit Savoir Beds to discover more about the company’s luxury sleeping systems.

This release is also available in Chinese, please contact Suzi Baker at This email address is being protected from spambots. You need JavaScript enabled to view it..

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UK press contacts:

Suzi Baker, PR & marketing consultant, Balance Web Marketing,
press@focus-sb.co.uk.

Nancy Harffey, Focus SB marketing and communications, call
01424 858060 or email press@focus-sb.co.uk.

General information:

Nikki Leach, Focus SB marketing assistant, on
01424 858060 or at press@focus-sb.co.uk.

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